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Autotrader Reveals Must-Have Automotive Technology For 2018

ATLANTA, Dec.14, 2017 /PRNewswire/ -- The pace of technological innovation in the automotive industry continues to accelerate, and consumers entering the market today may be surprised at just how sophisticated the world of cars has become. To help car shoppers navigate the bevy of gadgets, features and functionality now available in 2018 model-year vehicles, the expert editors at Autotrader are excited to announce their Must-Have Automotive Technology for 2018, comprising the most interesting and exciting car technology available this year.

Autotrader Logo (PRNewsFoto/AutoTrader)

"Features that once seemed extravagant, such as autonomous capabilities or using a mobile phone to interact with your vehicle, are now starting to become a core part of the automotive experience," said Tara Trompeter, managing editor for Autotrader. "Regardless of manufacturer, model or price point, we expect to see many of these leading-edge features spread rapidly throughout the car industry in the near future."

This year's advances in safety and convenience should be welcome news for car shoppers. However, with so many new and exciting features, consumers should do their homework to gain a full appreciation for what these features bring to the table – and when it makes sense to take the plunge on a purchase.

Autotrader's Must-Have Automotive Technology for 2018

App-Driven Car Control 
An increasing number of vehicles now come with an app that lets you honk the horn, flash the lights, or even start the car remotely, without being in the proximity of the vehicle. This functionality promises major convenience and a certain freedom – imagine lending a friend your vehicle without worrying about dropping off the keys, or leaving your keys at home on a long vacation and starting your car in the airport parking garage with your phone.

Among the brands that offer these apps, including Ford and Chevrolet, this functionality is usually included at no charge or possibly with a small subscription fee.

Autonomous Driving Advances 
After several years in the spotlight, autonomous technology is truly impacting the industry. Tesla has attracted much focus in this area, but other automakers like Cadillac, Nissan and Volvo have similar systems. More systems are coming online soon.

Even if you love driving, it is easy to see how autonomous technology has the potential to transform the less-enjoyable aspects of the automotive experience, such as driving in a crowded city or in bumper-to-bumper holiday traffic on the highway.

Steering Collision Avoidance
Proof that driver-assist technology adoption is increasing comes from a wide variety of active steering systems reaching the market, particularly with ones that can steer you to avoid an accident. Both Volvo and Lexus have recently debuted active steering systems that not only guide you in your lane, but also steer you around potential collisions.

Automatic braking systems are already impressive feats of technology, but steering collision avoidance systems go above and beyond by actually taking the wheel to reduce the risk of an accident even further.

All-Encompassing Cameras 
In the past, Autotrader's editorial team heralded the safety benefits of backup cameras and 360-degree cameras that let you see outside the car. But now, cameras are being used for more functions than we ever expected. The latest Honda Odyssey, for instance, has a feature called "CabinWatch" that uses a camera to allow you to check on your passengers.

This feature will go a long way to reducing distracted driving – for instance, by no longer having to turn around to address unruly children – or by eliminating blind spots, as with some Cadillac models.

Digital Gauges
For years now, automakers have been replacing conventional instrument panel gauges such as the speedometer and tachometer with screens, but only in the past year or so has this feature started to reach its true potential. We are especially impressed with Audi's Virtual Cockpit, which is basically like a second infotainment screen – only, this time, it appears right below your line of sight, meaning you barely have to take your eyes off the road.

These gauge cluster screens will only get more useful and more configurable, giving you far more than the typical readouts like speed, mileage and fuel level.

Better Bluetooth Capabilities 
Connecting to in-car Bluetooth has gotten easier and easier over the years, and automakers are reaching new levels in 2018. For instance, the latest Honda Accord now comes with a feature that allows you to simply tap your (Android) phone to a spot on the dashboard and instantly connect. With this new feature, it becomes easier than ever to put your phone away and focus on driving.

Wireless Charging
A growing number of vehicles are adding wireless charging pads to their center consoles and interiors. This means you can just hop in a car, put your phone on the wireless charging pad and let the phone charge as you drive.

These devices tend to be inexpensive, and they are often included with higher trim levels of certain vehicles – especially with Toyota models – but increasingly the technology is being seen on a number of models from multiple brands.

For more details and information about Autotrader's Must-Have Automotive Technology for 2018, please visit

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About Autotrader
Autotrader is the most visited third-party car shopping site, with the most engaged audience of in-market shoppers. As the foremost authority on automotive consumer insights and expert in online and mobile marketing, Autotrader makes the car shopping experience easy and fun for today's empowered consumer looking to find or sell the perfect new, used or Certified Pre-Owned car. Using technology, shopper insights and local market guidance, Autotrader's comprehensive marketing solutions guide dealers to personalized digital marketing strategies that grow brand, drive traffic and connect the online and in-store shopping experience.

Autotrader is a Cox Automotive™ brand. Cox Automotive is a subsidiary of Cox Enterprises. For more information, please visit

About Cox Automotive
Cox Automotive Inc. is transforming the way the world buys, sells and owns cars with industry-leading digital marketing, financial, retail and wholesale solutions for consumers, dealers, manufacturers and the overall automotive ecosystem worldwide. Committed to open choice and dedicated to strong partnerships, the Cox Automotive family includes Autotrader®,®, Dealertrack®, Kelley Blue Book®, Manheim®, NextGear Capital®, vAuto®, Xtime® and a host of other brands. The global company has 34,000-plus team members in more than 200 locations and is partner to more than 40,000 auto dealers, as well as most major automobile manufacturers, while engaging U.S. consumer car buyers with the most recognized media brands in the industry. Cox Automotive is a subsidiary of Cox Enterprises Inc., an Atlanta-based company with revenues exceeding $20 billion and approximately 60,000 employees. Cox Enterprises' other major operating subsidiaries include Cox Communications and Cox Media Group. For more information about Cox Automotive, visit

SOURCE Autotrader

For further information: Andrew Nicolai, 949-293-5241,; Brenna Buehler, 909-225-4643,
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